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       Department of Systems Engineering and Engineering Management

                           The Chinese University of Hong Kong

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Date: Wednesday, October 2, 2024, 3:00 pm to 5:00 pm HKT

Venue: ERB 513, The Chinese University of Hong Kong

Title: LLM Driven Agents for Social Behavior Simulation

Speaker: Prof. Zhongyu Wei, Fudan University



Abstract:

Simulating human social behavior is a complex task involving principles and techniques from multiple disciplines. Traditional approaches use Agent-Based Models (ABMs) to simulate individuals, designing various rules to simulate interactions among individuals, thereby modeling the entire social system. ABMs frameworks demonstrated limitations in complex behavior simulation. The development of large language models (LLMs) offers new opportunities for studying human social behavior, enabling more accurate individual simulations and more flexible group behavior simulations. This talk will introduce work on individual simulation and large-scale social movement simulation based on large models and explore the possibilities of using LLMs to drive human social behavior research.



Biography:

Zhongyu Wei, Associate Professor at the School of Data Science, Fudan University, director of the Data Intelligence and Social Computing Lab (Fudan DISC). He received his Ph.D. degree from The Chinese University of Hong Kong and worked as  a postdoctoral researcher at the University of Texas at Dallas. His primary research areas include multimodal large models and social computing, with over 100 published papers. He serves as the Senior Area Chair (SAC) for ACL 2023, EMNLP 2024 and NAACL 2025. His representative achievements include the multimodal multi-step reasoning large model "Volcano" and the DISC-X series of domain-specific large models (covering four fields: healthcare, law, finance, and social media). He has received the CIPS Social Media Processing Committee Rising Star Award (2019), Shanghai Rising Star Program (2021), and the CCF Natural Language Processing Committee Rising Scholar Award (2022).



Everyone is welcome to attend the talk!

SEEM-5201 Website: https://seminar.se.cuhk.edu.hk

Email: seem5201@se.cuhk.edu.hk